AI Interview-Style Writing Assistant

Not just generating text, but conversing with you and helping you think.<br/>From vague ideas to high-quality copy, AI accompanies you through the entire creative process.

Content creators
Marketers
Copywriters
Founders
Styles
Start writing

Writing with Spiral

Finished!

AI writing isn't bad. The way you're using it is. If you use AI as a true writing partner, you can create compelling, personal writing that moves people.

Here are some principles:

Great writing is honest.

You can only use AI to pull out your own experiences—not invent them.

Make sure you start with an interview, so your AI understands what you have to say before you write.

introduce

What is Spiral

Spiral is an AI writing partner that helps you create compelling, personal content through an interview-style process.

Interview-Style Writing

AI asks thoughtful questions to understand your needs before generating content.

Multi-Angle Drafts

Generate 3 different style variations of your content in one click.

Writing Styles

Create custom writing styles with examples, and AI learns your voice.

Document Reference

Upload reference materials and AI will use them to create accurate content.

How to Write with Spiral

Create better content in four simple steps:

1

Choose a Template

Select from our Prompt Library - landing pages, emails, blog posts, and more.

2

Answer Interview Questions

AI asks thoughtful questions about your audience, tone, and goals to understand your needs.

3

Generate Multi-Angle Drafts

Get 3 different style variations - result-oriented, story-driven, and efficiency-focused.

4

Edit & Export

Choose your favorite draft, refine it, and export to Markdown or publish directly.

Writing partner with taste

Spiral has opinions about what makes writing good. She brings a point of view, not just an echo.

Voice & tone framework

Make sure every word sounds like you. Establish brand guidelines that keep your writing consistent.

Writing templates

Built-in frameworks for common content types. Blog posts, emails, social posts, and press releases.

Insights & analytics

Get data on your best writing. See which content performs best and why.

Built for people who write for a living

Spiral helps content creators, marketers, copywriters, and founders write better, faster.

10K+ Writers using Spiral

10K+

Writers using Spiral

1M+ Pieces of content created

1M+

Pieces of content created

95% Report better writing quality

95%

Report better writing quality

What writers are saying

Spiral actually improved my writing, not just sped it up. The tone framework helped me find my brand voice.

sarah

Sarah Chen, Content Marketing Lead

Sarah Chen

Content Marketing Lead

I was skeptical of AI writing tools until I tried Spiral. It doesn't sound like a robot—it sounds like me, but clearer.

marcus

Marcus Rodriguez, Freelance Copywriter

Marcus Rodriguez

Freelance Copywriter

Spiral saves me 5+ hours a week on content creation. The templates are incredibly well-designed.

priya

Priya Patel, Startup Founder

Priya Patel

Startup Founder

Subscribe to our newsletter

Get the latest news and updates from Spiral.

Questions about Spiral

Everything you need to know about writing with AI that has taste.

Still have questions? Get in touch with our team.

Start writing with Spiral

Join thousands of writers who are creating better content, faster.